Thursday, February 21, 2008
You have to Brand Innovations to Own Them
Read Brand Guru David Aakers' article in California Management Review Fall 2007. It is a special issue on Leading through Innovation
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Main focus on management of stock broking companies, investment banks and mutual funds.----------------------------------------------------------- Compilation by Dr. K.V.S.S. Narayana Rao, Professor, National Institute of Industrial Engineering (NITIE), Mumbai- 400087, India. Companion blog: www.kvssnrao-smis.blogspot.com
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Blog Archive
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2008
(256)
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February
(30)
- Tasks of Manager
- Dismantling the Budgeting Process at UBS
- You have to Brand Innovations to Own Them
- Schwab’s Gen X Marketing Initiative
- Transforming Marketing - by Mohanbir Sawhney
- Innovation - Looking for Opportunity
- High Performance Business - Accenture Articles
- Talent Creates a Competitive Edge - Wall Street Jo...
- Timely Transformations - High Performance
- Northstar Wealth Management Solutions
- Marketing BUZZ - UK Based Small Business Marketing...
- The Secret To Getting Your Press Release Published
- Master Lead Times To Maximize Publicity Coverage
- Formatting Your Press Release
- The Do 's and Don'ts of Writing A Press Release
- Managerial Skills - Introduction
- Soft Skills Training - Skill Deficit Issues
- Lehman Brothers Spinoff 1994
- Lehman Brothers - Strategy - 1997
- China's state investment company to invest $5 bln...
- Investment Bank Rankings - 2007
- Investment Banking Revenues in 2007
- Vault Ranks for Banks for Jobs
- Richard S Fuld CEO Lehman Brothers 2008
- Lehman Brothers - Strategy
- Financial Services - Next Engine of Growth in India
- Women on Board - Improve Profits
- Dressing for CEO Interview
- Go..IP Solutions - Stockbroker Solutions
- Report from AITE Group
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February
(30)
About Me
- KVSSNRao
- Presently developing blogs to accmulate relevant materials in various subjects that I teach.
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